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Culinary Taste (Hospitality, Leisure and Tourism) - Softcover

 
9780750657679: Culinary Taste (Hospitality, Leisure and Tourism)
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Culinary Taste: Consumer Behaviour in the International Restaurant Sector looks at the factors that influence our culinary tastes and dining behaviour, illustrating how they can translate into successful business in industry.

With a foreword from Prue Leith, restaurateur, author, teacher, and prolific cookery writer and novelist, and a list of well-known and respected international contributors from the UK, France, Australia and Hong Kong, this text discusses the issues involved from a multitude of angles.

* Provides wide-ranging insight into the nature of culinary taste as expressed in commercial restaurant settings
* Evaluates the influence on culinary taste of a variety of factors such as: social class, gender, health awareness, marketing and geography
* Considers the importance of understanding these issues for business management and for success in the hospitality industry today

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Provides wide-ranging insights into the nature of culinary taste
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Includes foreward from Prue Leith

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  • PublisherRoutledge
  • Publication date2003
  • ISBN 10 0750657677
  • ISBN 13 9780750657679
  • BindingPaperback
  • Edition number1
  • Number of pages208

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